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A CEO once called my email the best they've ever seen. Here's the email I sent them

KAKareem Abukhadra
Kareem AbukhadraAuthor, Founder Peaked
Jan 1, 2021 · 2 min read
A CEO once called my email the best they've ever seen
The cold email and the reply it received
The email as sent, and the reply. Recipient details redacted.

So why did this email work?

  1. It's concise. People don't have time to read through long emails.
  2. It's clear. I communicate what I want and where my strengths are with extreme clarity.
  3. It's compelling. I signal my competence using brand names like Columbia or YC and metrics like 2K+ users.

This is called the 3 C's (Concise, Clear, Compelling), and almost every good email has them. This email, combined with the documents I attached, the follow up emails, and the cold email deliverability hacks I figured out after years of cold emailing, lead to a 24% response rate and 30+ interviews on an email campaign I launched.

- Kareem

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